Topics Covered in this module are:
Introduction to Content Marketing
- Successful Content Marketing
- Plan Long Term
- Observe Other Examples
- Media you create to share your brand’s story online
How Measuring the Success in Content Marketing
- Content Marketing Overview
- Planning Content Strategy
- Mapping Content to the Audience
- Content Creation and Production
- Content Distribution
- Measuring Content Marketing
Important Platforms and Tools for effective Content
- Top Content marketing strategy process
- How to write excellent content
- Keyword R&D for Content Marketing
- Optimizing content for search engines
- How to market your own content
How to use content in Email Marketing
- Best ways to write attractive headlines & Subjects